Johnathan Price of Down4SoundShop.com shares how he built an organic social media following around car audio products and built an e-commerce brand first selling other brand products and then creating his own product line. Johnathan has been wildly successful with this business and attributes success to his work ethic but also to building an authentic connection with his audience.
$6K/Month – Hand-Designed Greeting Cards, Stickers, and Stationary Brand – Kayla Hutchinson of Lucky Dog Design Company
Kayla Hutchinson of Lucky Dog Design Company shares the story of building a stationary retail brand offering hand designed and in-house printed greeting cards, stickers, planners and other stationary items. Kayla shares her passion for paper printed products which she designs and prints herself. Kayla has received a strong traction on Etsy (and why Amazon did not work for her) and also talks about strategies and funnels she uses to bring customers to her website and retain over the long-run. Kayla also shares about using sustainable materials in her products.
Bill Spohn, Co-Owner of TruTechTools shares the story of building the largest niche tools business for HVAC technicians by focusing on providing a great customer service experience and educational resources for the customers.
Jacques Hopkins is the creator of Piano in 21 Days, a unique online piano course that teaches an appealing way of playing the piano in just 21 days through chords and improvisation. Jacques has achieved impressive success in selling online courses. Jacques shares valuable insights on how to start and grow an online course business and emphasizes the importance of building an audience as well not waiting too long before hiring help.