$300K/Month – Building an Independent Premium Spirits Brand – Umberto Luchini of Wolf Spirit Distillery

Umberto Luchini, Founder of Wolf Spirit Distillery and a veteran marketer and brand builder in sports and alcohol categories, shares the story and motivation behind creating an independent premium spirits brand - a way to do what he loves the most, i.e. build new brands. Umberto shares valuable lessons in brand building as well as insider details on spirits production and alcohol distribution in the United States.

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Welcome to TrepTalks with host Sushant Misra

Thank you for visiting TrepTalks. ‘Trep is a short form for the word Entrepreneur. In this interview show, I invite successful entrepreneurs, business executives, and thought leaders from Ecommerce, Retail, and Tech industries to share their startup and business stories. I also ask them specific questions about business/marketing strategies and tactics that they have successfully used (and also mistakes made along the way) to start and grow their businesses.

My goal is to inspire the next generation of entrepreneurs and business leaders to take action, solve real-world problems, create jobs, and do great things in the world through business.

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